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Explode Your Consulting Income

10 Amazing Ways To Jump Start Your Sales

Understanding Depreciation: It May Be More Simple Than You Think

Understanding Depreciation: It May Be More Simple Than You Think

Depreciation is defined as a portion of the cost that reflects the use of a fixed asset during an accounting period. A fixed asset is an item that has a useful life of over one year. An accounting period is usually a month, quarter, six months or one year. Let’s say you bought a desk for your office on January 1, for $1000 and it was determined that the desk had a useful life of seven years. Using a one year accounting period and the “straight-line” method of depreciation, the portion of the cost to be depreciated would be one-seventh of $1000, or $142.86.

Most non-accountants roll their eyes and shudder when the topic of “depreciation” comes up. This is where the line in the sand is drawn. Depreciation is far too complicated to try and figure out, or so it seems to many. But is it really? Surely the definition of depreciation mentioned above is not that difficult to comprehend. If you look closely you will see that there are five pieces of information you must have in order to determine the amount of depreciation you can deduct in one year. They are:

• The nature of the item purchased (the desk).

• The date the item was placed in service (Jan 1).

• The cost of the item ($1000).

• The useful life of the item (seven years).

• The method of depreciation to be used (straight-line)

The first three are easy to figure out, the second two are also easy but require a little research. How do you figure out the useful life of an item? Let me regress for a moment. There is “book depreciation” which is based on the real useful life of an item, and there is the IRS version of what constitutes the useful life of an item. A business that is concerned with accurately allocating its costs so that it can get a true picture of net profit will use book depreciation on its financial statements.

However, for tax purposes the business is required to use the IRS method. The IRS may have shorter or longer useful lives for fixed assets causing a higher or lower depreciation write-off. The higher the write-off, the less tax a business pays. The long and short of it is that you end up having to create a book financial statement and a tax financial statement. So, most small businesses that aren’t concerned with a precise measurement of their net profit use the IRS method on their books. This means that all you have to do is look in IRS Publication 946 to find the useful life of a particular item.

The last piece of information you need is found by determining the method of depreciation to use. Most often it will be one of two methods: the “straight-line” method or an accelerated method called the “double-declining balance” method. Let’s briefly discuss these two methods:

Straight-line

This is the simple method mentioned in the definition above. Just take the cost of the item, divide it by the useful life and you’ve got the answer. Yes, you will have to adjust the depreciation for the first year you placed the item in service and for the last year when you removed the item from service. For instance, if your depreciation for one year was $150 and you placed the item in service on April 1 then divide $150 by 12 (months) and multiply $12.50 by 9 (months) to get $112.50. If you removed the item on February 28 then your deduction will only be $25.00 (2 x $12.50).

Double-declining balance

The idea behind this method is that when an item is purchased new, you will use up more of it in the earlier years of its life, therefore, justifying a higher depreciation deduction in the earlier years. With this method, simply divide the cost of the item by the useful life years as in the straight-line method. Then, multiply that result by 2 (double) in the first year. The second year, take the cost of the item and subtract the accumulated depreciation. Next, divide that result by the useful life and multiply that result by 2, and so on for each remaining year.

But, wait! You don’t have to do this. The IRS provides tables that have the percentages worked out for each year of the two different methods. Not only that, they have set up special first year “conventions” that assume you purchased your depreciable fixed assets on June 30. This is called the one-half year convention. The idea behind this is that you may have bought some items earlier than June 30 and some after that date. So, to make it easy to figure out, they assume the higher and lower depreciation amounts will all average out.

Actually, the IRS doesn’t even call it depreciation anymore. They call it “cost recovery”. Let’s face it. This is a political tool. Congress giveth and taketh away. They have been playing with this system for years. If they want to stimulate growth in business they will shorten the useful life of assets so businesses can attain a higher write-off. If they are not in the mood, they will extend the useful life of an item. A good example is the 39 years set for the useful life of commercial property. This means that if you lease a building for your business and make improvements, those improvements have to be depreciated over 39 years. Now congress is working on a bill to drop that down to 15 years for leasehold improvements.

Before December 31, 1986 we had ACRS or Accelerated Cost Recovery System. Currently, we have MACRS or Modified Accelerated Cost Recovery System. Every time congress tweaks the rules they give it a different name.

Keep in mind there are different schedules for different properties. For instance, residential real property is depreciated over twenty-seven and one-half years and non-residential real property is depreciated over thirty-nine years. In addition, if more than forty percent of your total fixed asset purchases occurred in the last quarter of the year, then, you must use a mid-quarter convention. This convention assumes that your purchases made in the last quarter of the year were made on November 15. This prevents you from buying a big expensive piece of equipment on December 31 and treating it as though it were purchased on June 30 and gaining a larger depreciation expense.

Understanding how basic depreciation works can be valuable to the small business owner because it helps to know the tax implications when planning for capital equipment purchases.

10 Amazing Ways To Jump Start Your Sales

1. Find a strategic business partner. Look for ones that have the same objective. You can trade leads, share marketing info, sell package deals, etc.

2. Brand your name and business. You can easily do this by just writing articles and submitting them to e-zines or web sites for republishing.

3. Start an auction on your web site. The type of auction could be related to the theme of your site. You'll draw traffic from auctioneers and bidders.

4. Remember to take a little time out of your day or week to brainstorm. New ideas are usually the difference between success and failure.

5. Model other successful business or people. I'm not saying out right copy them, but practice some of the same habits that have made them succeed.

6. Take risks to improve your business. Sometimes businesses don't want to advertise unless it's free, sometimes you have to spend money to get results.

7. Include emotional words in your advertisements. Use ones like love, security, relief, freedom, happy,
satisfaction, fun, etc.

8. Ask people online to review your web site. You can use the comments you get to improve your web site or you may turn the reviewer into a customer.

9. Out source part of your workload. You'll save on most employee costs. You could out source your secretarial work, accounting, marketing, etc.

10. Combine a product and service together in a package deal. It could increase your sales. If you're selling a book, offer an hour of consulting with it.

Explode Your Consulting Income

Here are just a few ways to increase and diversify your
income from your consulting business.


1. Sell More Services to Your Existing Clients


Instead of spending all that time and money trying to get
new business, why not try to sell more services to your
existing client base?

If you are an accounting and tax consulting firm, for
example, you likely have clients who need some assistance
in their record keeping and documentation. In addition to
your year-end tax services, could you provide monthly
bookkeeping and financial statements, accounting system
setups, training in accounting software, or other services
to assist your client?

Monthly services, in addition to annually billed fees, will
help you smooth out your cashflow and minimize the seasonal
nature of your business.


2. Mass Market Your Advice by Productizing Your Services


Could you produce a folio, special report, newsletter,
e-book, book, audio cassette, video, or course? If so, you
could enjoy making money even when you're not billing for
your time. While asleep or on vacation, the sale of your
information products could be generating additional income
for you.

Sell such products through direct mail, mail order,
exporting, and Internet marketing (your own website,
your own affiliate programs, eBay auctions, and so on).

As well as the passive, residual income that information
products can produce for you, they also help establish your
credentials as an expert. This, in turn, produces more
consulting opportunities for you.


3. Perform Group Consulting


Seminars, workshops, and teleclasses enable you to help
many participants in a cost-effective manner. In addition
to paying for admission, your attendees may also purchase
some of your information products or even become your
regular consulting clients.


4. Consider Additional Markets


Could you sell your consulting services to federal, state,
provincial, or municipal governments? Could you be an
expert trial witness?

If you consult with local clients, could you extend your
reach nationally or internationally by using the telephone
and Internet?


These few ideas are a starting point for you to brainstorm
all the possibilities for exploding your consulting income.